By now, you’ve probably heard of the 40 Under 40 awards( #PBJ40U40). The Portland Business Journal’s annual 40 Under 40 awards event was held on Thursday, February 13th at The Nines Hotel. The night was themed “Top 40” complete with fake album covers for each of the 40 honorees selected. What you didn’t know? The class of 2014 includes someone very near and dear to our hearts at 24Notion: our CEO, Ivo Lukas.
Ivo was celebrated along with the other 40 Under 40 honorees, at the awards ceremony and in fun interview videos spotlighting each honoree’s personality and interests. Ivo is among other very accomplished individuals receiving a 40 Under 40 award. This year’s class was chosen from over 370 qualified candidates. Honorees were selected based on their managerial and entrepreneurial success, as well as their involvement in and contribution to the community.
We are so excited for Ivo, and want to congratulate everyone in this year’s class of the Portland Business Journal’s 40 Under 40. Check out some of Ivo’s favorite restaurants and her love for 80’s music at PBJ.
In the last months, we have been hard at work to create a synergy through our Corporate Social Reponsibilities and our new effort at 24Notion and Girls In Tech. This summer we are partnering up with the U.S. Department of State in one of the amazing new initiative. News Release is here
“U.S. Department of State Empowering Girls in the Middle East and North Africa Through Technology”.
Come see our leader, Ivo lukas, Founder/CEO of 24Notion & Chief Innovation officer/Global Mentorship programs of Girls in Tech will be speaking on July 16th in Washington DC at the Microsoft HQ with other top women leaders in the technology/entrepreneurship arena about the value of Mentorship and how you could become the next generation leader(s). This event is a VIP/private exclusive event only.
If media/journalist/bloggers are interested in being invited, please email firstname.lastname@example.org or email@example.com
More info below-
From June 25 – July 18, these tech-savvy teenagers from Algeria, Egypt, Jordan, Lebanon, Libya, Morocco, the Palestinian Territories, Tunisia, and Yemen will engage with their American counterparts in the classroom and the community, working on their technical development and leadership skills. They will participate in an iD TechCamp, an interactive technology and computer camp, at Towson University; meet with leading U.S. technology companies in Washington, DC, and New York, NY; and take part in community service activities. The TechGirls will be also be mentored by representatives from top technology companies, making important personal contacts and expanding their networks to compete equally in an often male-dominated field. The TechGirls Program is administered by Legacy International.
Working to ensure a diverse experience, the Department has teamed up with several private sector partners, including: 24Notion, ALIVE!, Inc., AT&T, Bully Pulpit Interactive, Code4Charity, the DC Digital Divas Dinner, DoSomething.org, Facebook, George Washington University School of Public Health and Health Services, Girls in Tech, Girls Who Code, Google, OhMyGov Inc., Precision Network, Relief International, TechChange, Women Innovate Mobile, Yahoo!, and Verizon Communications. The State Department is also pleased to collaborate with the White House, Congresswoman Suzanne Bonamici (D-OR), Congresswoman Susan Davis (D-CA), and the Federal Communications Commission for the TechGirls program.
The U.S. Department of State’s Bureau of Educational and Cultural Affairs announced today that 27 TechGirlsfrom eight Middle Eastern countries and the Palestinian Territories will arrive in Washington DC on June 25 for a three-week exchange. TechGirls provides girls from the Middle East and North Africa with the knowledge and resources to pursue higher education and careers in technology. This program builds on the U.S. global commitment to advance the rights of women and girls around the world.
Tell your story and be bold is my motto.
As entrepreneurs, innovators, and simply ideators, you must keep pushing the envelope. Perseverance and creativity are the name of the game. A recent Wall Street Journal study and article, “Women Executives Make Venture-backed Companies More Successful,” finds that “Venture-backed companies that include females as senior executives are more likely to succeed than companies where only males are in charge.”
Whether you are bootstrapping or pitching to get VC/angel investors, you must keep in mind two things about your business pitch: keep your story simple and sweet. I’ve been asked lately about what the top “must haves” for women are when pitching their businesses and/or ideas. There have to be some formulas for success, right? As women in a male-dominated industry, we should be sharing these trade secrets with each other!
Do women pitch differently than men? What makes our style different from men? The answer would be there are no gender differences in pitching your idea to an investor. Bottom line: whether you are men or women, you must do your due diligence in understanding your product and services. Only then can you know how your VCs/audience will see or react to your pitch, and you can effectively make persuasive arguments to cater to them.
One thing to understand is that you will undoubtedly get the door shut in your face. In fact, I’ve chatted with one entrepreneur who said, “I’ve pitched to over 25 VCs and they all said no.” I would say to do your homework! Learn about who the VCs you’re pitching to are. One size doesn’t fit all! You must know who they are and if they’ll even give your business model a glance so that you can strategize. Lastly, never give up!
With that in mind, here are my top 5 must-haves.
How to Pitch Your Ideas
1. What is your idea? Explain and elaborate about your concept
2. Why will this idea work? Explain your inspiration and the data to back it up
3. Who are your competitors? Or is there a similar concept?
4. How would this idea make your consumer’s life easier over your competitors? The next question would be how you get your Return of Investment(ROI)–you have to explain the benefits!
5. When will this launch? Explain your launch milestones and strategy behind them
I would love to hear your stories of your successful pitches! Tell me about your top advice to all of the entrepreneurs out there who are ready to tell their story in the comment section.
Check out the full study here by Dow Jones VentureSource
On March 8, 2013 is the International Women’s day, 24Notion’s own CEO Ivo Lukas hosted a virtual summit by Global Tech Women with Dawn Armstrong, the Mentorship Director of Girls in Tech in Los Angeles. The topic was about the huge need for mentorship of the upcoming generations of girls in STEM fields (science, technology, engineering, and mathematics). Since these industries are largely comprised of men, it is vital that women with experience in these fields help other women with technical skills and how to be successful. This is a great opportunity to promote greater equality in STEM fields, and also a huge advantage for both the mentees as well as mentors.
At 24Notion, we love media and technology, and what’s great about the rise in technology is the convenience and accessibility that has emerged for mentoring channels. E-mentoring has already been successfully used in education and has become a prominent practice among businessmen, especially entrepreneurs. Mentorship is becoming so popular in business that this Forbes post suggests that one should have multiple mentors with different specializations to get a wide range of benefits. Mentorship is on the rise today, and it will only continue to grow.
Ivo and Dawn explain that if you’re mentoring someone (or being mentored by someone), you are “making contacts that are going to serve you and you are going to serve them for years and years to come.” These relationships are not just for a mentee’s professional development, but for the collaboration that comes out of these connections. 24Notion thrives on connections since we know it’s the way to reach audiences and achieve strategic goals. Our goals are to make a difference, and mentoring is a perfect way to do it. This is an opportunity to give back and learn something new at the same time! Mentorship can make a difference in your personal networks, creativity, and innovation. Find people who you look up to as well as who look up to you, and start those relationships.
Check out the entire virtual summit with Ivo and Dawn below. For more information about 24Notion’s focus on mentoring, email info@24Notion.tv.
Check out video of Virtual Summit
The 4th Annual National Association of Asian MBA’s (NAAMBA) Leadership Conference and Exposition is the largest event of its kind in the U.S. and is presenting Emerging Leaders Under 40 award winners including Founder and CEO of 24Notion, Ivo Lukas. The conference theme this year is Tomorrow’s Leaders Today, which reflects NAAMBA’s commitment to cultivating and developing Pan-Asian talent today to become the leaders of tomorrow. Their organization’s core mission is to empower and advance Pan-Asian professionals globally. Through mentoring, networking and professional development opportunities, NAAMBA strives to equip its stakeholders with tools and resources for becoming effective and inspirational global leaders. Slated to become a major initiative of NAAMBA, there is no better time than now to launch Tomorrow’s Leaders Today as the conference theme. The conference gives an opportunity for the community to come to the expo and ask the speakers/mentors questions for the next three days at Hyatt Regency level 2& Santa Clara Convention Center 5101 & 5001 Great America Parkway Santa Clara, CA 95054 from 3:50pm-5:00pm. There are many speakers/mentors for this event so be sure to attend so you may have the change to learn from their success. You can meet 24Notion, including the CEO at the Mentoring and Networking breakfast, STEM panel discussions and Gala Dinner & Awards on Friday, September 14, 2012.
SEPTEMBER 14, 2012-Concurrent Professional Development Sessions III – 3:50 pm – 5:00 pm
STEM-trained workforce enjoys a competitive edge when it comes to career prospects globally. Companies increasingly find themselves competing for best STEM talent for hard-to-fill jobs as STEM talent pool is limited. Growing number of initiatives are bringing to light the shrinking STEM talent pool and the urgent need to encourage more professionals to pursue STEM education and careers to respond to the growing need of developing and acquiring STEM talent.
Expected Learning Outcomes:
Acquire information on the growing STEM fields and the career paths available within these fields. Find answers to questions such as, why are STEM-trained professionals a scarce talent pool. Why is STEM talent shrinking and what can be done to reverse this trend? How can companies effectively build and increase talent pipeline for STEM professionals?
Finally, the fashion shirt is here! Limited Edition only! If you are interested in snatching one or two, pls email info@24Notion.tv
But for those who plans to attend this year Girls inc Fundraising Gala will get to snatch one on friday March 9th, 2012(first 200 customers only)
Bryce Black (a fashion designer contestants from Project Runway season 9). and Ivo Lukas (24Notion) are collaborating in designing fabulous fashion shirt together in effort to an amazing good cause for fundraising gala, Power of the Purse for Girls Inc. 100% of all sales of the shirt at the event goes to the Girls inc organization!
Guest Profile star: An interview with 24Notion Founder/CEO, Ivo Lukas
We are days away from our 7th Power of the Purse fundraising gala and we cannot wait! This year we are fortunate to collaborate with so many new companies and volunteers – and thus have some exciting surprises in store for the big night!
is Ivo a STRONG, SMART and BOLD girl in her own right, but her company embodies the same principles! We are honored to be working with her this year. We recently caught up with her to find out more about what she does, and what she has in-store for Power of the Purse 2012.
What makes you excited about supporting Girls Inc. of NW Oregon? How did you get involved?
On behalf of 24Notion, we are super excited to be a part of Girls Inc. The Girls Inc. mission is something that is true to our heart, so it’s a natural match for us to support. To be strong, smart and bold are excellent qualities for any young woman to aspire to and believe in.
Women as leaders are under-represented in so many areas: in workplaces, at school, almost anywhere in society nowadays. Empowering young women to be leaders is so important to me. Self-esteem and confidence are such critical traits for young girls to have. In my work with other organizations I have seen many girls who needed that mentorship and guidance to be strong in mind and lifestyle. We got involved in Girls Inc. because we were connected with the board and executive levels from some of the non-profit organizations we’ve supported in the past. After chatting and connecting, it made sense for us to collaborate further.
In addition, philanthropy is very important to us as a company. Portland Business Journal ranked us #23 in the corporate philanthropic sector (CSR). Our CSR program allows us to give back to global and local communities every year, including some of the major charities/non-profit organizations. As a result, we are able to support Girls Inc as a whole.
Can you tell us a little bit about 24Notion and what you’ll be doing for Power of the Purse? 24Notion is a full-service global creative marketing, technology, communications and lifestyle agency that combines strategy with customized execution. We specialize in brand storytelling, interactive media and social influence, but we also have a broad understanding of the art of traditional marketing and communications, so we know how to connect a company’s brand with the right consumer. At our agency, we really help companies blur the line of advertising, public relations and marketing.
What’s unique about 24Notion? We don’t follow the traditional rules; we break all the rules to help our clients achieve their goals and business objectives. We have proven track record in doing so.
For the Power of the Purse, we will be supporting and creating a few ways to engage with the event, including video motion storytelling that will be showing at the event. Additionally, we will have a paparazzi photo booth for anyone who attends. So, dress up, look fabulous and famous and take a photo at our booth.
Last but not least, we are collaborating in designing a fashion t-shirt for Power of the Purse and Girls Inc. with Bryce Black (a fashion designer contestants from Project Runway season 9). Bryce Black and Ivo Lukas (24Notion) are collaborating in designing the fashion shirt together.
We’re so excited to have Bryce Black of Project Runway and 24Notion designing our t-shirts. What is it like working with him? How has the design process gone? 24Notion’s entertainment/fashion and lifestyle business has been growing in the last few years. This year we are working closely with Bryce Black and Bryce Black design on his brand creation, digital experience, social, business and fashion development and PR. For the Power of the Purse, weare collaborating closely on the fashion shirt brand look and feel from concept to print.
We love working with Bryce because he is not afraid to take risks. Not to mention how humble and positive he is. In this industry, we’ve seen a lot of competitive edges and really hard-to-serve attitudes in people. Bryce is the total opposite of that. It’s been an awesome experience to work together with him.
100% of the proceeds from the fashion t-shirt design will be donated to Girls Inc. organizations. The fashion shirt is a limited edition with only 200 in quantity. So, first come, first served. It will be available to purchase at the Power of the Purse event. Any remaining counts will be available through the Girls Inc. website or by phone.
We are excited to see everyone Power of the Purse on March 9th! Don’t forget to ‘like’ 24Notion on Facebook before or after the night of the event so you can tag your photo immediately.
Follow her @MsSonicFlare
Social Media Chat 101: Who’s who in Social Media- series 1
Profile star: @2morrowknight
I’ve had an amazing time learning more about Sean, one of the rock star in the social media world. Check out what he has to say…
How do you get started in the social media world?
I have been involved in social media for years. But it wasn’t until I joined social media 2.0 in 2009 that I began to find my voice. I believe in embracing and representing the very best of what humanity has to offer. This means being happy for others’ achievements. Building success for myself without trying to hold someone else back. Making sure my work is informative, thought-provoking, and timeless. This is my voice, my signature, my mission.
I love all the major platforms in the social space – Pinterest, LinkedIn, Facebook, Chime.in, GooglePlus – but Twitter is my favorite. The hashtags, the trending topics, the overall engagement, there has never been anything like it. The real time feedback I get from Indonesia, Ivory Coast or even Ireland is stunning. This is why the Huffington Post series I co-founded is called Twitter Powerhouses. In many ways, Twitter is the heartbeat of social media.
What’s your strategy on publishing content on the SoMe sector to gain more followers?
When I go to tweet-ups and meet social media friends in person, I’m always asked, “How do you maintain the hundreds of thousands of followers you have?” Well, I use Twitter lists and various applications to enhance the experience. Beyond that, I engage quite a bit. I know lots of people who use the word “engage”, but here is what I mean: I ask how someone is doing, say thank you, check up on people I haven’t seen in a while, inquire about someone’s project or complement their new avatar. I can’t reach out to everyone, but I make a strong effort to “speak” virtually as much as possible. As JD Andrews reminds us, “don’t just post, participate.”
Business, art, fashion, charity, travel, sustainability, photography, and humor strongly appeal to me, and I get a great deal of satisfaction from retweeting and sharing other’s content related to these topics. I don’t care if someone’s blog has 2 subscribers, or that person has 100 Twitter followers or 50 Facebook friends. If I like the content, I am going to share it. When you take this type of social media approach and share according to “content”, and not simply “status”, you’ll thrive even more. Guaranteed.
Any success story? or secret trade that you would like to share?
My success doesn’t come from any special ability. A lot of it is simply the result of hardwork and tireless networking at what I call “the intersection of preparation and opportunity.” So many have helped me along the way, friends and colleagues on six continents. This is why I love profiling people. It’s my way of giving back, as well as providing someone a platform on which to share their ideas, or life story. It’s a big beautiful world and I want to soak up and enjoy every empowering, inspiring minute it offers me.
Q&A by Ivo Lukas @MsSonicFlare