24Notion launches LoveYourRiver.org: Interactive Social Good Campaign

24Notion, the Portland-based creative marketing and lifestyle agency, recently collaborated and partnered with the OEC to build and develop the social engagement campaign ‘Love Your River’, an OEC project that encourages Oregonians to help maintain the health of local rivers. 24Notion developed the holistic digital and interactive social engagement strategy and solution that resulted in ground up branding, design, and customized front and back end user-centric technology. 24Notion not only drove OEC’s overall social strategy campaign, but also cultivated OEC’s brand identity by creating and maintaining Love Your River’s socially conscious e-campaign. 24Notion’s mission to give back to the community through acts of corporate social responsibility resulted in donating over 38k plus in-kind services to help the success of this campaign. Check out press here


Success stories: (Portland metro area)

200 pledges within 3 days

988 unique visitors within 3 days

Spreading the word through social media: 1,700 Facebook fans, 1,460 Twitter followers and more than 150 individuals (first 3 days)who were the first to sign up to receive emails about the monthly challenge. We’re excited to see the Love Your River audience grow–and it’s already happening, thanks to two KATU news stories about the project and a PDX Green blog post about it.

willamete photo

Don’t forget to take the monthly challenge now and get an amazing prizes to win!LoveYourRiver.Org

To learn more about our full service global creative marketing and lifestyle agency, pls contact info@24Notion.tv

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24Notion up close and personal: Smooth Jazz Musician, Tom Grant

Screen shot 2010-11-22 at 3.47.36 PMTell me more about you as a smooth jazz artist?

I’m one of the original Smooth Jazz artists from the 1980’s.  Others are the late Grover Washington Jr., Larry Carlton, Dave Sanborn, Joe Sample…and many others.  I had some big records in the 80’s in that genre.

How would you describe your new cd, titled “Delicoso,” and where did the inspiration for the title come from?

It’s 13 all original new songs.  One is written by my friends Phil Baker and Shelly Rudolph.  All the rest are by me (one co-write also with Shelly).  The title is Spanish for ‘delicious’ but I didn’t know that at the time.  I thought we were making up a funny word.

What has been your favorite memory, as a musician, and why?

In the late 70’s I toured with some big jazz stars.  I was quite young and it was the thrill of a lifetime.  Tony Williams, Joe Henderson were the main ones.  We played some huge venues and met tons of interesting people.

Where do you find inspirations for new songs?

Many different ways.  Sometimes just playing the piano.  Sometimes when I see or listen to other artists.  Sometimes I just hear ideas in normal everyday activity…walking, resting, driving, walking my dog.

Would you say that your music style has changed over the years, and if so how?

I think my piano playing has become more focused, better articulated over the years.  My style in the songs I write has changed with the times…perhaps becoming more spare, not trying to be intricate but just going for overall beauty.

Can you tell me what we can look forward to seeing next form you?

I’m trying to put together some recording sessions in Brazil for my next project.  A lot of my music has a measure of Brazilian influence and I’d like to take that a step further.  I have someone in Brazil who is putting together a band for me and I hope to do this sometime in 2011.

Tell us more about your complete digital brand presence . Any testimonial working with our agency, 24Notion?

Working with 24Notion on my new website was a totally educational experience for me.  These guys are very contemporary in their outlook and their design values are artfully tasteful.  They are completely web savvy and were able to bring me full-on into the 21st century with their cool design.

My fans have expressed overwhelming approval:

“…this is the website you’ve been deserving all along…”   Debbie, Seattle

“…so happy for you.  This new site is awesome….”   Ravi, India

“…Dude…the new site rocks!…..Marcel, Paris

“….Tom…we love the new website….i’m so glad you’re blogging…”   Jan, San Francisco 

Visit http://tomgrant.com/ to learn more about Tom Grant, and listen to his music!

24Notion is the proud agency to build a complete ground up strategic and tactical digital marketing presence for Tom Grant. If you are interested in checking out Tom’s complete case study, drop us an email info@24notion.tv

thinking outside of the box…

This Spring-Fall 2010 marked the busiest seasons for our team. 24Notion had the liberty to launch an amazing product and services for our amazing local and international clients. Stay tuned for more products/services unveil.

Social good campaign

Digital entertainment and music

Technology branded product placement and services

Microsite with global purpose

Corporate Social responsibility for all of the nonprofit initiatives

R&D plus competitive market landscape of word of mouth/branded engagement

Beauty and apparel integrated marketing/digital/creative/PR

Academic of global leadership footprint

Fashion campaign that support trifecta marketing initiatives

Entrepreneurial video and interactive media

And more…

Stay tuned for our 24Notion.tv digital presence relaunching in early January 2011. For more info about our capabilities/services or simply to learn more about our case studies/success stories, don’t hesitate to contact jimmy.park@24notion.tv or ivo@24notion.tv

Don’t forget to ‘like’ us at FB fan page to learn more and receive monthly perks/giveaways and update!